Categories: 3D configurators

3D wheel configurators in Europe – a brief overview.

Against the background of mass customization and changing customer requirements, more and more companies are integrating a wheel 3D configurator into their own website or online shop.

Companies can use a wheel configurator to respond more specifically to different customer needs and thus improve the user experience. From the mass of products, customers can create their own personal product.

In the following article we would like to analyze the internet related demand for wheel configurators in Europe. In essence, the following questions are to be answered:

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  • What is the national demand for wheel configurators?
  • Where do visible differences in demand occur?
  • In which countries make it sense to invest in a wheel configurator?

In this article, only the demand for wheel configurators are analysed. An assessment of the competetive situation is completely dispensed with here.

Analyse by the keyword planner

The following table shows the search volumes according to the keyword “wheel configurator” in different european countries.

Land Keyword Suchvolumen
Belgium Felgenkonfigurator + Configurateur jantes 50 + 70 = 120
Bosnia & Herzogowina Rimski Konfigurator 0
Bulgaria конфигуратор за джанти 10
Danmark Fælge konfigurator 20
Germany Felgenkonfigurator 27.100
Estonia Veljed konfigurator 0
Finland Vanteiden konfiguraattori 0
France Configurateur jantes 260
Greece διαμορφωτής ζάντας 0
Ireland Rims configurator 20
Iceland Hjól configurator 0
Italia Configuratore cerchio 0
Croatia Kotači konfigurator 0
Latvia Riteņi konfigurētājs 0
Lithuania Ratlankio konfigūracija 0
Macedonia тркала конфигуратор 0
Netherlands Velgen configurator 2.400
Norway Hjul konfigurator 0
Austria Felgenkonfigurator 3.600
Poland Konfigurator obręczy 0
Portugal Rodas configurador 0
Romania Roţi configurator 0
Russia диски конфигуратор 20
Sweden Fälgar konfigurator 0
Switzerland Felgenkonfigurator + Configurateur jantes 1.300 + 30 = 1.330
Serbia точкови конфигуратор 0
Slowakia Kolesá konfigurátor 0
Slowenia Kolesa konfigurator 0
Spain Configurador llantas 140
Czech Republic Ráfky konfigurátor 0
Hungary Kerékkonfigurátor 0
Great Britain Wheel configurator 90
Turkey Tekerlek Konfigüratör 10

Conclusions:

The results show that Internet-related demand for wheel configurators is limited to certain European regions.

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Demand is strongest in central european countries such as Germany, Austria, Switzerland, the Netherlands, Belgium and France. In addition, demand is also low to medium in Spain and the United Kingdom.

In almost all smaller countries in the east, such as Latvia or Slovenia, there is currently no significant demand, so that providers can concentrate on the languages German, English, French, Spanish and Dutch as part of their internationalization strategy on the Internet.

3DMaster