Here you will find content with a focus on augmented reality.
When it comes to developing AR/VR games or 3D configurators, the people at Unity and Epic Games have products that are unbeatable. They can both be a bit daunting, but Viro Media wants to be the startup that makes developing non-gaming apps much easier for web and mobile developers. [...]
Augmented Reality has come a long way from a science fiction concept to a science-based reality. Until recently, the cost of augmented reality was so high that designers could only dream of working on design projects (for example 3D configurators). Today things have changed and augmented reality is even available on mobile devices. This means [...]
With the consistent introduction of various enabling devices, Virtual Reality (VR - ideal to viewing 3D configurators in real time)) is facing the next wave that is becoming popular. As a technical branch of VR, Augmented Reality (AR) is also preparing for its increasing spread on the basis of clearly stabilized computer vision technologies. [...]
On Tuesday, Facebook announced that it will bring Augmented Reality (AR) (well suited for visualization of 3D configurators) ads into the Facebook Newsfeed and expand shopping in Instagram Stories for all companies. Facebook also announced a new Video Creation Kit for mobile video and the expansion of its Instagram Collection ad format for all advertisers. [...]
Imagine walking down the street and seeing a poster for your favorite movie or 3D configurator. Now point your Smarthone camera at the poster. A snapshot brings the characters from the film to life and you can immerse yourself in an Augmented Reality (AR) experience directly from your smartphone. [...]
In this article, we explain how you can create a simple mask effect with Facebooks AR Studio. Mask effects are wonderful elements in 3D configurators. A basic mask consists of a Face Tracker, a Face Mesh, a texture and a material. Anything but the texture can be created in Facebook AR Studio. [...]
The introduction of Lens Studio offers advertisers an easier way to create and share augmented reality (AR) experiences for everyone. The Lens Studio is also a goog tool for visualizing 3D configurators in AR. Every day, about 70 million snapchatters use Lenses1: AR experiences that can [...]
Pokemon Go. The dancing Hot Dog. Google Glass. Red markings in football games that make offside positions easier to spot. These are all examples of AR. Pokemon Go also offers good reference points for creating 3D configurators. AR is not new. For example, we've been using face enlargement in snapchat for years. But until [...]
With Unity 2017.2 (ideal to create 3D configurators), stereo support instancing for XR devices on DX11 was released, giving developers access to even more performance enhancements for HTC Vive, Oculus Rift and the brand new Windows Mixed Reality headsets. In this article, we'll take the opportunity to tell you more about the exciting evolution [...]
Mercedes-Benz Germany is increasingly focusing on the digital transformation of its sales. Two further components of the digitisation process will be launched for the market launch of the new A-Class: the 3D-Augmented Reality App Mercedes car (useful like a 3D configurator) and the Virtual Reality Set with data glasses. With the app, customers and [...]
